A small collection, stated plainly
Eight styles, three heel heights, one last. Who we are, how the collection is chosen, and what we will not claim.
What we do
ASB Group Services Limited designs and sells heeled shoes for women: pumps, slingbacks, mules and evening sandals, in EU sizes 35 to 42, sold across Europe in euros. The collection is deliberately small — eight styles, three heel heights, four colour families: blush, cream, cocoa and plum.
We organise the shop by what a pair has to do, not by season. A 50mm kitten heel for a working day, a 70mm for a day that ends at dinner, a 90mm for the evening. Every product page says which height it is and what leather it is made in, because those two facts decide whether a pair suits you far more than a campaign photograph does.
How the collection is chosen
- Three heights only. 50, 70 and 90mm. A fourth height would add a choice without adding an answer.
- One last. All styles are built on the same D-width last, so once you know your size in one pair you know it across the collection. The exceptions — pointed toes running close — are written on the fit page.
- Materials stated plainly. Calf leather, patent, suede and satin, each with its own care note. No pair is described as something it is not.
The company
ASB Group Services Limited is registered in England and Wales, company number 14114793. The registered office is an address for correspondence and statutory notices — it is not a shop, and there is nothing to visit there. Orders are placed on this site and delivered by carrier.
We do not publish a founding story, a team page or customer numbers, because a shop should be judged on what it sells and how it answers. If you want to know something about the company that is not on this page, write and ask; if we can answer, we will.
Wholesale and stockists
For wholesale enquiries, write to shop@asbgroupservices.uk with the styles, sizes and quantities you have in mind, and the country you would sell in. We will reply with what is actually possible rather than a rate card we cannot hold to.
Company details: ASB Group Services Limited · Registered in England and Wales · Company No. 14114793 · Contact
New styles, six times a year
One email when a new heel height or colour arrives. No discount codes, no daily mail.
Designer heels in blush, cocoa and plum, sold across Europe in sizes 35 to 42.
ASB GROUP SERVICES LIMITED · Registered in England and Wales · Company No. 14114793 · Registered office details available on request.
© 2026 ASB GROUP SERVICES LIMITED. All rights reserved. Prices in EUR.
